The New Beauty Queens on the Block: Solid Cosmetics
A waterless hair mask, a foundation stick or an eyebrow soap – solid cosmetics are on trend. They save weight and packaging and do not need preservatives. Here, we present our compact innovations for skin and hair care.
Waterless, Light and Much Lower on Packaging
Water is the most important ingredient in many care products. This inflates the volume of the packaging and makes transportation unnecessarily expensive. Water is also a luxury in many regions of the world.
The new solid, waterless cosmetics reduce the ecological footprint of beauty products. They also have many advantages for travelers: they are easier to carry than tubes and bottles. You can put them in your carry-on baggage. And since they do not contain water, they go much further.
The Challenge: Formulation
In view of all the advantages, why don’t more manufacturers offer a waterless range? Because users of solid products expect them to show the same properties as their water-containing counterparts.
This challenge is met by our new BELSIL® based waterless formulations. They open the doors for you to a growing market. From a simple body oil to cutting edge products such as a foundation stick or shampoo bar, BELSIL® silicones open endless possibilities.
Waterless Skincare – Adventures for the Senses
Promoted by influencers. Praised by beauty magazines as sustainable alternatives: waterless skincare products. But solid cosmetics often lack that certain something. For example, waterless products may often lack a certain suppleness, smoothness or dryness after absorption.
During the pandemic, our personal care specialists have experimented with the BELSIL® brand and developed waterless product innovations. These new formulations are by no means inferior in their properties to emulsions and oils. Except that the products are delivered as compact sticks or lollipops.
See for yourself what formulations even our developers are most enthusiastic about:
Solid Hair Care that Can Become a Favorite Brand
Solid shampoos and conditioners are the new beauty trend. They require neither plastic packaging nor preservatives. What isn’t so well known is that developing such products in high quality requires a great deal of time and patience.
Our personal care experts conducted many lab tests to develop formulations for solid hair care products that shine with outstanding properties. Key ingredients were BELSIL® brand silicones.
Our new formulations allow you to quickly and easily manufacture trend products. The waterless shampoos and conditioners meet the strictest requirements for silky-soft hair, gloss, hand or volume.
Follow this link for the formulations personally recommended by the WACKER personal care experts:
Want More Details about How You Can Create Waterless Trend Products with BELSIL®?
Here, you can learn more about the versatile applications and special effects of BELSIL® for solid skin and hair care.
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